What's new in the second edition?

The second edition has been completely revised and updated based on industry input and The Rockley Group best practices.

This edition:

  • Identifies how you can address the requirement to create and provide adaptable content for an increasing array of devices
  • Explains intelligent content
  • Demonstrates structured content analysis and development methodologies
  • Provides clear guidelines for how to analyze your requirements and design adaptive content for reuse
  • Manage your content
  • Address changing roles
  • Provides a checklist for implementing a unified content strategy

To help explain the concepts this edition includes:

  • Revised and expanded number of examples
  • A case study that is threaded throughout the book
  • Multiple industry case studies


Buy the Book

The book is available from a number of sources, and on a number of platforms.